How to never lose money learning Internet marketing
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This is a great story:
>>Click Here<<
This formerly homeless woman spent hours at the coffee
shop sending out resumes. So she started blogging about
her adventures in a blog called...
"The Girl's Guide to Homelessness."
She blogged her way OFF living on the Wallmart parking
lot.
Now she's writing a column on fashion for Elle magazine.
This story should inspire MANY people.
I mean, if a homeless woman living on the Wallmart parking
lot can get off the streets by blogging, then, you know,
maybe it REALLY isn't hopeless for you!
Here's the difference between this lady and so many
people:
She took a LOT of action.
Finding herself in a difficult circumstance, she spent
hours and hours at a coffee shop with wi-fi sending out
resumes.
Then she started blogging about her job interviews.
She took action.
And that's the difference.
She didn't have an ebook on how to get off the parking lot
of Wallmart by blogging.
She didn't have a mindmap on how to get a job at Elle
magazine writing fasion.
She didn't even own a computer.
Now, learning is totally awesome. And I believe in giving
yourself every shortcut you can. But at the end of the
day, you gotta get it going -- whether you know what
you're doing or not.
Normally, I publish very specific tips, secrets, steps and
how to's here.
But I see a small number of people in this business who
have a powerless mindset. They think "gurus" are doing it
to them and it's all the teacher's fault.
They think it's someone else's fault that they aren't
driving a Ferrari by now.
They think that it's "too hard" to blog, create products
or do video.
Basically, they feel they're powerless to create results
in their life and their lack of results are all someone
else's fault.
They feel it's someone else's fault they don't have a
product to sell yet.
Yeah right.
I mean, come on now, the lady was homeless. Look at what
SHE did!
Some people I read about NEED to get a job.
I read where people are going into DEBT trying to learn
Internet marketing.
They have it 360 degrees backwards.
You should be getting MORE money in the door than goes out
the door pretty much from month one.
You can't CREATE your own product and start selling it too
soon.
Even if it's 6 videos on a web page.
Let me give you a MODEL for how to do this:
Example one:
Click Here
Look at that. Is there ANY reason you can't create such a
simple product YOURSELF?
Look at the sales letter! There's not a lot to it. But
it's good. It has a clear USP, a good headline, and proof
in the form of testimonials.
Example two:
Now Click Here
The second one has FOUR videos.
LOOK at that site.
Are you telling me there's something about you that is so
jacked up YOU can't create FOUR VIDEOS and a very simple
sales letter like that with NO graphics?
Please! Jason was freaking painting homes for $10 an hour
when he started in this business. He'd never written copy
nor created a video or product in his life.
By the way, that second link has brought in quite a bit of
change. I dare say more than a lot of people make in a
year, if you take into account the upsell.
Here's my point:
A few people told me they didn't have the $499 my new
training will cost on Tuesday.
Then get busy and create 4 videos and a sales letter like
you see above.
Buy a banner on a forum and stick the link to your sales
letter in a sig line and post on some forums every day.
It's not like getting $500 in the door is a massive
undertaking.
Your Internet marketing education can and should be BETTER
than self funding.
Going into debt is ridiculous. If you can't pay your
bills, got get a job and some financial stability.
Mike Filsaime was sales manager for the nation's largest
Toyota dealership. And he drove 2 hours to work and 2
hours home EVERY day.
And he STILL put in an hour or two every day to start his
IM business.
I'm NOT saying it's easy.
I'm saying it CAN be done and has been done.
There ARE no excuses for not having and selling your own
products online.
Now, I'm all for selling affiliate products. And I realize
you see screen caps every day from people who throw out
massive numbers saying they do it by selling affiliate
products alone.
And I believe they are telling the truth....sort of.
I DOUBT they're telling you what it REALLY takes for them
to have those sales.
But let's say they are.
I'm STILL going to contend the BEST way to build your list
is by selling your own product. And it's the best way to
sell affiliate products.
To start with, selling affiliate products IS a good way to
get started. But really, it shouldn't be but a few months
before you have at least one product of your own.
Now, there are others out there saying you don't need to
build a list.
Listen to them if you want. But first ask yourself some
questions:
1. Has their method been working since 1998 and before?
2. Will their method be working 1 year from now?
3. What happens when a lot of people start using their
method?
Of course, they're only selling it to 500 people. But
listen, word travels fast in this business.
You can listen to whoever you want to listen to and follow
whatever model you want. That's your choice.
Are the web 2.0 methods evergreen?
I like some of them. But will Twitter and Facebook BE here
5 years from now? I think web 2.0 is cool stuff and IS
part of a sound marketing arsenal.
Use them but don't bet the farm on them.
A lot of people want GIMMICKS instead of basic, sound,
"old school" marketing.
1. You find your target buyers
2. Put together an attractive report or video they WANT
and will subscribe to get.
3. Send follow up emails
4. Get your own product as soon as you can
5. Start using multi-media to sell and promote
Blog posts, video, podcast audio, even postcards and
direct mail. Not to mention webinars and teleseminars.
You can specialize in one of these or slowly roll out the
full arsenal.
Creating audio and video is EASY and fun now.
It used to be difficult. But it's stupid easy now, once
you know the tricks.
Marlon Sanders The King of Step-By-Step Internet Marketing
and "The Ambassador of Old School Marketing"
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Marlon Sanders is the author of "The Amazing Formula That
Sells Products Like Crazy and the KING of Step-By-Step
Internet Marketing."
To get on his killer ezine list, to get cheat sheets and
all kinds of other goodies every Saturday and during the
week, to get simple, to-the-point Internet marketing know
that works real world without all the hype, go to:
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